BoConcept Launches Their First Flagship Store In India

You walk in a showroom and suddenly everything changes around you. It felts like you have just walked in a dream. Your mind and soul are elevated because of beauty, heavenly feeling. Then suddenly someone tap your shoulder and you are back to reality. This is what happened to me when I visited BoConcept showroom. 

I was sent an exclusive invite to attend and cover inaugural of their first flagship store in Delhi. It is premium Danish furniture and accessories brand. Denmark is known for its quality wood worldwide and every single piece of furniture is imported from Denmark. Bo means living and Concept a brand was founded by two Danish craftsmen Jens Ærthøj and Tage Mølholm in 1952. BoConcept currently has more than 250 sales units in over 60 countries around the globe. 

Its flagship store is spread across 4500 sq. ft., and offers a wide range of furniture like dining tables, beds, sofas, chairs etc. and accessories like cushions, rugs, lamps etc. to choose from. BoConcept offers a wide variety of home furniture and accessories ranging from small accessories to complete furniture solution for the entire home. BoConcept has a team of in-house designers who try to design the perfect furniture and accessories helping their customers realize their dream homes. The designers are dedicated to urban life and functionality but hold their background, ideas and approaches when creating the many beautiful pieces with International appeal, just for BoConcept. 

Navin Khanna Director of BoConcept India told us that the store gives visual clarity to customers and furniture; fabric can be customized as per customer’s preference. Their furniture is more about functionality. There are revolving tables, chairs, tables that can be extended from six seater to twelve seater with little effort. Their furniture is about class and comfort. 

Their designs have international appeal. A piece that you can see in India can be easily found at their flagship store in London. BoConcept is pure luxury brand with premium quality and classy décor ideas. You can visit their show room at MG Road, Sultanpur, New Delhi and take a look. I am sure it will change the way you look at living standards.

I am highly impressed by their designs. Good Luck to BoConcept

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Megha Gupta